| 1 | --- |
| 2 | brand_id: microsoft |
| 3 | kind: brand |
| 4 | summary: Microsoft-style enterprise technology identity — four-square product spectrum on neutral grays for Microsoft 365, Azure, and IT program decks |
| 5 | primary_color: "#00A4EF" |
| 6 | --- |
| 7 | |
| 8 | # Microsoft Brand Specification |
| 9 | |
| 10 | > Identity-only preset. No SVG page roster — pages are composed freely under these constraints. |
| 11 | |
| 12 | ## I. Brand Overview |
| 13 | |
| 14 | | Property | Value | |
| 15 | |---|---| |
| 16 | | Brand Name | Microsoft | |
| 17 | | Use Cases | Microsoft 365 and Azure solution decks, enterprise IT programs and migrations, partner and ISV presentations, and technical enablement | |
| 18 | | Tone | Professional, accessible, capability-focused, plainly worded | |
| 19 | | Sources | Public third-party brand-color compilations reviewed 2026-08-07, consistent across several independent sources. No value was read from an official manual, so every value here is an approximation | |
| 20 | |
| 21 | ## II. Color Scheme |
| 22 | |
| 23 | | Role | HEX | Provenance | Notes | |
| 24 | |---|---|---|---| |
| 25 | | primary | `#00A4EF` | approx | The blue quadrant, documented as the Windows and Azure tone; chosen as primary because enterprise decks sit in that product space | |
| 26 | | accent-warm | `#F25022` | approx | The orange-red quadrant, documented as the Office tone | |
| 27 | | accent-green | `#7FBA00` | approx | The green quadrant, documented as the Xbox tone | |
| 28 | | accent-yellow | `#FFB900` | approx | The yellow quadrant, documented as the Bing and devices tone | |
| 29 | | bg | `#FFFFFF` | approx | Default light presentation background | |
| 30 | | surface | `#F3F2F1` | approx | Neutral gray — card and module surfaces | |
| 31 | | border | `#E1DFDD` | approx | Hairline rules, dividers, and table borders | |
| 32 | | muted-text | `#605E5C` | approx | Secondary text, annotations, and chart labels | |
| 33 | |
| 34 | Every row is `approx`. No value was read from an official asset or manual, so nothing here may be treated as brand truth or represented as the company's specification. The four quadrant colors are documented as carrying product-line meaning, so do not spread all four across one page as a decorative rainbow: pick the one matching the product being discussed and let neutrals carry the rest. The green and yellow quadrants collide with conventional success and warning semantics — where a page also needs status meaning, declare that mapping explicitly and keep it distinguishable from identity use. Do not lock an invented success/warning/error trio as identity. |
| 35 | |
| 36 | ## III. Typography |
| 37 | |
| 38 | | Role | Family | Weight | |
| 39 | |---|---|---| |
| 40 | | title | `Arial, "Microsoft YaHei", sans-serif` | 600–700 | |
| 41 | | body | `Arial, "Microsoft YaHei", sans-serif` | 400 | |
| 42 | |
| 43 | > The company uses proprietary licensed typefaces that this preset neither bundles nor names as a claim. PPT Master does not auto-embed fonts or follow CSS tails in PowerPoint. The rows above are the default Windows/Office export; replace them only with a user-confirmed target-installed face. |
| 44 | |
| 45 | ## IV. Logo |
| 46 | |
| 47 | - File: `none` |
| 48 | - Usage: never |
| 49 | |
| 50 | No logo asset is bundled. The company's marks are protected trademarks, and a redrawn or approximated mark would misrepresent them. Where a presenting entity must appear, set it as editable text in the deck's own typography, or install an officially supplied asset into this workspace's `images/` directory and add its usage rules here. The bundled icon library contains a single-color `simple-icons/microsoft` symbol for genuine brand-recognition contexts such as a partner or ecosystem listing; it is a symbol only, not the official lockup, and must never be combined with typed text to fabricate one. Never imply affiliation, sponsorship, endorsement, or certification. |
| 51 | |
| 52 | ## V. Voice & Tone |
| 53 | |
| 54 | - Formality: neutral |
| 55 | - Person: we / you (English), 我们 / 你 (Chinese) |
| 56 | - Emoji: forbidden |
| 57 | - Abbreviations: spell-out-first-use |
| 58 | |
| 59 | > Presentation convention derived from the register these decks are normally written in, not an official brand token. Name products exactly and in full on first use, keep capability claims tied to what is generally available, and mark preview or roadmap features as such. |
| 60 | |
| 61 | ## VI. Icon Style |
| 62 | |
| 63 | - Preference: stroke |
| 64 | |
| 65 | > Presentation convention, not an official brand token. Prefer a consistent stroke family such as `tabler-outline`, keep one family across the deck, and use an icon only where it clarifies a role, state, or relationship. |
| 66 |